MTS Launches Zero Paisa Plan to Retain Customers

In the wake of older players attempting to lure the subscribers of telecom firms affected by the cancellation of 2G licenses, Sistema Shyam TeleServices Limited (SSTL), which operates under the MTS brand, offered a zero paisa plan on Feb. 9, 2012 to retain its customers.

"MTS customers will now be able to make unlimited MTS to MTS local and national calls at a rate as low as zero paisa. Additionally, customers availing Super Zero can also enjoy free local and national SMSs," the company said. "Super Zero comes with the choice of daily, weekly and monthly offerings," it added.

The plan offers unlimited local and national calling and 200 local and national SMSs on the same network for Rs 17 for one day. The one month plan offers 240,000 seconds of local calling and 60,000 seconds of national calling along with 200 local and national SMSs on the same network for Rs 147.