Pakistan’s famous fashion brand Kayseria will launch their ‘Summer 1’ collection for 2012 in the city of Karachi for the first time from February 23–25, 2012 at Dolmen City Mall – Clifton. Kayseria will also launch their summer collection 2012 simultaneously in Pakistan, the United Kingdom, United Arab Emirates, Malaysia and India.
Kayseria’s Summer Collection will include a mix of embroidered, embellished and print only designs; furthermore, their collection also includes five exclusive Saree pieces in chiffon, each one uniquely hand painted by Kayseria’s artists.
The sales proceeds for these one-off pieces will go to Shaukat Khanum Cancer Hospital lending support for the Arts & Crafts awareness in Pakistan.
Available in 60 different designs, the collection comprises of a mix of embroidered, embellished and print only designs, printed on flat belt, rotary with some of the exclusive designs such as printed gallas and laces printed on Mimaki (digital printing) in addition to Screen Printed designs.
Kayseria will be launching its Summer2 collection in April 2012.
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Wednesday, February 22, 2012
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