The 23rd installment of the 007 franchise, starring Daniel Craig as the suave superspy and directed by Sam Mendes, was an instant hit with audiences and critics alike upon its release in October, landing the biggest seven-day gross takings of all time in the UK.
It has now broken all box office records by raking in 94.2 million pounds in 40 days, overtaking the previous record held by 'Avatar,' which earned just over 94 million pounds in 2009.
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