Nokia Partners FC Barcelona in New Campaign

Nokia India joined hands with FC Barcelona for a campaign for its Lumia smartphone customers in which 11 winners will travel to Barcelona to meet the team and watch them play at Camp Nou.

The company also unveiled its new brand campaign for this association, ‘Tiki Taka with Nokia Lumia,’ to broaden consumer engagement around club football.

The consumer campaign will run for six months, enabling fans to constantly engage with brands through a variety of touchpoints, including digital, television, on-ground activation and an exclusive mobile application on Nokia Lumia smartphones.